guardian:广告主重新打开收音机
in the run-up to the general election last June.
guardian:广告主重新打开收音机(第2页)
"This is a positive set of numbers and gives optimism that radio is starting to bounce back after a period of slowdown," said Justine Sampson, managing director of the RAB.
"The performance is also strong when you consider that other mainstream media are reporting continued declines in advertising levels - commercial radio's share should increase as a result."
COI Communications spent ?.7m on radio advertising in the first quarter, making it by far the biggest advertiser.
Toyota took second place, spending ?.2m after launching campaigns for the Corolla, Avensis and Yaris models.
OMD and Abbott Mead Vickers BBDO, both of which work on the government's advertising business, were the highest spending media and creative agency respectively.
guardian:广告主重新打开收音机(第2页) 《guardian:广告主重新打开收音机(第2页)》
本文链接地址：http://www.oyaya.net/fanwen/view/143590.html
guardian:广告主重新打开收音机(第2页)
"This is a positive set of numbers and gives optimism that radio is starting to bounce back after a period of slowdown," said Justine Sampson, managing director of the RAB.
"The performance is also strong when you consider that other mainstream media are reporting continued declines in advertising levels - commercial radio's share should increase as a result."
COI Communications spent ?.7m on radio advertising in the first quarter, making it by far the biggest advertiser.
Toyota took second place, spending ?.2m after launching campaigns for the Corolla, Avensis and Yaris models.
OMD and Abbott Mead Vickers BBDO, both of which work on the government's advertising business, were the highest spending media and creative agency respectively.
guardian:广告主重新打开收音机(第2页) 《guardian:广告主重新打开收音机(第2页)》
★读了本文的人也读了：